Thursday, June 24, 2010

JOB ALERT - Are you an Arizona Web Developer looking to excel at an amazing company?


Metro Studios is seeking an individual who will be instrumental in the growth and success of our Phoenix, Arizona web operations.
This opportunity is aimed at the person who takes pride in a quality product by providing intense problem solving skills and thrives when working closely with great clients.
As a full-time position in our Phoenix, Arizona office, we seek the candidate with 3+ years of experience in Web Development, with advanced knowledge of PHP, MySQL, JavaScript, CSS and XHTML.
Your professional approach with our valued customers and your creative ideas will be valued by all of us at Metro Studios.
Email Resume to Kirk Hayden, VP/Co-Owner, Metro Studios: kirk@metrostudios.net

Little things to do every day - just keeping it fun!

Have you you added your social media profiles to your email signature?  Do you use it when you comment on blogs?  Have you added video to your website?  ...your Facebook?  ...your blog?  Do you upload and share your latest presentations?  Did you remember to tweet about them?  There are tons of little things you can do every day to enhance your presence in the social web.  Developing routines can help make the day-to-day challenges of keeping up in the social web a little easier, while leaving you more time to just have fun making connections and keeping them.

A tool I really love that helps keep me organized is XeeSM. It allows me to keep all of my Social Media profiles stored in one easily accessible place.  I just use my personal XeeSM url to direct my connections to a single place to find me. It is an amazing time-saver!

Wednesday, April 28, 2010

2010 Recruitment Strategies for Success hosted by Jobing.com

Social Networking for Today's Phoenix Employment Marketers
Wednesday, April 28th, 2010
8:00am - 5:00pm

With over 350 million active users on Facebook and Twitter growing exponentially, social media and its power as a recruiting tool has become too large to ignore. Although creating a recruitment strategy that incorporates these new tools can seem like a daunting task, we've compiled the most experienced professionals in social media to ensure that you succeed in this process. Integrating Twitter, Facebook and other social media platforms into your recruitment process can seem overwhelming.
Join fellow Phoenix industry leaders at the Social Networking for Today's Phoenix Employment Marketers Recruitment Symposium to learn:
  • How-to Use Social Media to build relationships and recruit top talent
  • The importance of online employment marketing and branding to your recruitment strategies
  • How to monitor and manage online conversations
  • Current recruitment and employment marketing trends in Phoenix
In Phoenix's competitive recruitment world, any advantage could mean the difference between finding a perfect candidate in a timely fashion and spending months sifting through unqualified resumes. You can't afford to miss this local and cost effective opportunity to learn from local professionals, leaders and experts in your community about social networking and how to make it a successful and measurable tool to find great local talent.

Keynote Speaker

Jeff Hunter
Vice President of HR Solutions, Dolby Laboratories - BOSE

Jeff 
Hunter
Jeff Hunter is an award-winning technologist, strategist, author, and entrepreneur. He currently serves as the vice president of HR Solutions at Dolby... (more...)

Tuesday, October 20, 2009

Good Morning! It's going to be an amazing day! Enjoy!

Friday, September 25, 2009

Conducting a Social Media Partner Assessment and How It Helps to Analyze the Partner Eco System

A complete, in depth assessment provides the foundation of a comprehensive social media strategy, aligned with corporate objectives and the corresponding market. Many are surprised by how much is really going on in the social web ...amazed by how active their partners are, and how much buzz goes on around them without their knowledge. Not all buzz is 'good buzz'.  It's important to know when there's 'good' buzz, where there's 'not so good' buzz, and where there's 'no buzz or presence at all'.

Using the Social Media Academy's 4 Quadrant Assessment Method, it is possible to analyze and understand the market from a social point of view.

Key components of conducting a Partner Assessment are: 
  1. Identifying the places and spaces where an organization's partners are present;
  2. Defining the partner's topics and their second degree eco system, 'their customers';
  3. Identifying the key individuals and primary influencers of those conversations; and  
  4. Creating a factual analysis, including identifying opportunities and threats and making initial suggestions about how to best leverage the conversation. 
Identifying major influencers and the level of influence a network has is an essential component of any comprehensive strategy in the social web. This is particularly valuable when assessing the partner landscape, in that businesses that market and sell through their alliance channels recognize the importance of integrating their partner – as they typically control the social relationship with one’s customers.
Deploying a systematic and comprehensive assessment of the organization’s partners and key alliances, including where they are active in the social web, their sentiment analysis, key interests and reflections; results in better alignment with one’s customers and the development of a stronger and more mutually beneficial relationship with partners, alliances and resellers.
The Partner Assessment discussed in this post is only one component of the 4 Quadrant Assessment Method. If you don't have a social media strategy or engagement plan, the first thing you may want to consider is a professional assessment of your eco system. The main objective of a corporate social media engagement should be to create a better business experience for a company's eco system. Social media is a cross functional, corporate culture related engagement - not a marketing campaign.
If you need help figuring out where to start engaging in the Social Web, visit us at: http://www.caffesocialmedia.com.